What is keyword research? One of the first steps in Search Engine Optimization is to identify keywords that will bring buyers to your website or property listings. The research will tell you what are keywords are best for your situation. Our report will show what keywords your competition is using, as well as likely keywords for your content writing. Some keywords do not have many searches, so we will recommend those with enough searches to make it worthwhile.
This report will identify important long-tail keywords. Once you have a good idea of what keywords will bring interested parties to your site, you can write keyword-optimized articles. Our keyword packages include the following methods:
- Identify words relevant to your business
- Determine phrases that target your customers
- Examine search intent
- Identify long-tail search phrases
- Analyze search volume and other metrics to list keywords for your business
Furthermore, the competitor analysis will include:
- Identifying keyword competitors
- Keyword analysis
- Content analysis
- Backlink analysis
- Site traffic & performance analysis
Jamel Richardson, SEO & Keyword Specialist
Whether you are a new or existing property owner, you must use advertising and marketing channels to land bookings. However, advertising can be an expensive quest when trying to reach an international audience. This is where an investment in search engine optimization can make an impact on bookings.
Enter Jamel Richardson. With a highly technical background, one would not expect Jamel to be such an avid traveler. The two interests may appear incongruent, but Jamel blends his talents by specializing in vacation rental SEO. As the lead SEO specialist for FindRentals.com, Jamel has increased their vacation rental traffic by 400% in the last three years.
Trained as a computer programmer, he earned his Computer Information Systems degree from Southern Illinois University at Carbondale, Illinois in 1994. After decades of working as a programmer, Jamel has retrained as an SEO specialist. He is excited about leveraging his technical savvy in the travel industry.